THIS EVENT HAS ALREADY TAKEN PLACE
IF YOU WANT TO KNOW MORE ABOUT IT
PLEASE CALL PETER DAVY +44 1635 811 647

Putting ideas into action - Insight for high-tech electronic design start ups
The knowledge network event.

20th April 2005 7pm til 9pm - Royal Berkshire Conference Centre, Madejski Stadium, Reading, RG2 0FL, UK.

Directions to the venue

Finding funding, protecting your IP and appreciating the business value of marketing are always on the minds of enterprising engineers exploring how to get on the first rung of the start-up ladder or indeed with those who are already in early stage start-ups.  This evening meeting is intended for electronic engineers keen to engage in the start-up community and by making the right connections you will be addressing a critical part of putting your brave ideas into action.  Our guest speakers who have kindly volunteered their time to share their experiences are all engineers, so we are sure that you will find the time you invest at the meeting very valuable.

The meeting is free to attend for those considering venturing out to either create or join a start-up and also to those already engaged in early stage start-ups.

To register to confirm your interest and to ensure a space please email peter_davy@mentor.com or telephone +44 1635 811 647 / +44 7979 706 357.

Agenda 7.00pm Introduction to Cre8Ventures 7.05pm Funding for electronic design start-ups             Dr Edward Morton, CTO CXR Limited 7.30pm Guard your IP - Practical steps for engineers             Mike Scase, Semiconductor IP Consultancy 8.00pm  How marketing will make the difference in a new business              Ray Gleason, Alpha Horizon 8.30pm  Networking opportunity              Drinks and light snacks will be provided	With support from:

About the presenters:

Dr Edward Morton - CTO,  CXR Ltd

Dr. Edward Morton (CTO) started his career as a Research Physicist at the Royal Marsden Hospital where he worked on X-ray imaging sensors for cancer therapy. Following several years working on a-Si:H X-ray image sensors at the University of Michigan, Dr Morton took up a faculty position at the University of Surrey where over the last decade he has built up an internationally respected team of applied X-ray imaging researchers. It is from this team that the core scientific expertise in CXR is drawn.

www.c-x-r.com

Mike Scase  - Semiconductor IP Consultancy

Mike is a chartered engineer and semiconductor intellectual property specialist providing technical, quality assurance, due diligence, IP analysis, audit, valuation and licensing programmes, business strategy and marketing services to electronics product and chip design companies and the investor community.  Mike has 25 years of experience in electronics design and innovation, including over 10 specifically engaged in semiconductor IP, and was co-founder and technical director of 3Soft Corp. developing and licensing standards-based IP cores.”

Ray Gleason - Founder, AlphaHorizons

Ray is a successful general manager with over 35 years of experience in the semiconductor industry, 20 of which were spent managing Business Units and Marketing Departments with turnovers from $50M to $400M and through all states of the business cycle.   He was the Worldwide Marketing Director of Plessey and GEC Plessey Semiconductors (GPS) and more recently the Vice President and General Manager of the User Access Division at both Mitel and Zarlink Semiconductors.

www.alpha-horizon.com